We know the day-to-day pressure of running a clinic, juggling enquiries, no-shows, treatment follow-ups, and admin, because we’ve lived it ourselves.

WandIQ was created by Igor Kremerov, a multi-award-winning clinic owner who saw too many good leads go cold despite best efforts. Like many clinics, his team meant well but were stretched thin, switching between inboxes, CRMs, spreadsheets, and sticky notes, and still missing opportunities.

Together with his son Michael, they set out to fix this problem. What began as an internal solution to support their front desk soon grew into something far more powerful.

We didn’t build WandIQ as a tech project. We built it as a lifeline, something their team could trust to make the clinic run smoother without adding stress.

Today, WandIQ is already helping our clinic do more with less. It is the invisible team member you didn’t know you needed, qualifying leads, sending reminders, reactivating patients, managing campaigns, and nudging enquiries toward booking without your team lifting a finger.

It is smart enough to handle complex journeys but simple enough for your team to use. You don’t need to build it yourself unless you want to.

WandIQ runs behind the scenes, after hours, on weekends, and on bank holidays, following up instantly via WhatsApp, SMS, or email. It knows when a lead has gone quiet and when to step back. It syncs with Pabau in real time and brings together WhatsApp, Instagram, Facebook, and email into one shared inbox so no message is missed.

And it does more than lead follow-up.

Take birthdays, for example. With WandIQ, you can automatically send warm, personalised birthday messages via WhatsApp and email. You can also segment your patients into tiers, so VIPs receive something extra, while regulars and low-spending patients still feel remembered and appreciated.

Or take reviews. Do you really want to ask every patient to leave a review after every Botox or follow-up appointment, especially if they’ve already left one? WandIQ keeps track, and waits for the right moment. That might be after a visible transformation or a positive check-in response. Then, it gently prompts the patient for a review in a natural and timely way, helping you build your reputation without feeling repetitive or transactional.

This is what makes WandIQ different.

It is not a generic system or an agency template. It is built inside a clinic, tested in the real world, and continuously improved to solve the real problems we face every day. It connects the dots, follows up when we forget, and protects the patient journey from slipping through the cracks.

WandIQ gives you the intelligence of a high-end automation system without the complexity or cost. And the best part? You stay in control, with no developers or technical knowledge required.

We didn’t want to be left behind in the AI era. Now, we are sharing what we built.